Deeply rooted in the heart of Florence, the cradle of art and craftsmanship, we are daily inspired by the timeless beauty surrounding our atelier. Florence’s creative energy permeates every creation, making each piece a unique work of art.

The story of Barone is woven with passion and authentic craftsmanship. Established in 1993, our leather brand is synonymous with Made in Italy outerwear and accessories, masterfully handcrafted by the expert hands of Florentine artisans.

Born from the visionary mind of founder and entrepreneur Massimo Romolini, Barone is more than just a brand: it is an authentic expression of love for the product. Each garment and every genuine leather accessory stands as a testament to the artisanal skill that defines Florence.

We are committed to offering products that transcend the concept of fleeting fashion. Our leather goods are an investment in time, timeless, ageless, and enduring. They are a heritage to be worn with pride, crafted to withstand ever-changing trends.

Since 2020, the Barone brand has taken on a new dimension as a family-run business with the arrival of sons Matteo, Roberto, and Niccolò, who serve as General, Stores, and Digital Marketing Managers.

Every product strives to give shape to the dream that inspires Massimo and the entire Barone company: to convey the care for something that is timeless, ageless, and everlasting.

Each Barone garment is the result of a unique experience. Our leather goods go beyond the concept of a product; they are a journey into the world of Italian craftsmanship—an experience that authentically embraces the wearer. Beginning with the careful selection of leathers, every stage of production is performed by hand, ensuring meticulous work that honors the product.

The true creators behind every piece are our Florentine artisans. Each creation is shaped by the expert hands of those who possess a profound knowledge of the art of leatherworking. Their mastery transforms leather into works of art, with meticulous attention to every detail.

Established in 1993, the first BARONE FIRENZE boutique is located in the heart of Florence: Piazza Beccaria. Today, the brand boasts 9 stores across Tuscany, Umbria, Veneto and Apulia, with a team of 45 sales professionals and 15 office staff (comprised of 10% men and 90% women).